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The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences . Rajagopal
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The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences
. Rajagopal
This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.
320 pages, 14 figures, 1 black & white tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 4 de marzo de 2015 |
| ISBN13 | 9781137434951 |
| Editores | Palgrave Macmillan |
| Páginas | 295 |
| Dimensiones | 146 × 225 × 22 mm · 512 g |
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