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Marketing in Developing Countries (RLE Marketing) - Routledge Library Editions: Marketing 1.º edición
Marketing in Developing Countries (RLE Marketing) - Routledge Library Editions: Marketing
The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
272 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de noviembre de 2015 |
| ISBN13 | 9781138995642 |
| Editores | Taylor & Francis Ltd |
| Páginas | 272 |
| Dimensiones | 150 × 220 × 10 mm · 510 g |
| Lengua | Inglés |
| Editor | Kindra, G. |