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Innovation in Luxury Fashion Family Business: Processes and Products Innovation as a Means of Growth E. Giacosa 1st ed. 2014 edition
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Innovation in Luxury Fashion Family Business: Processes and Products Innovation as a Means of Growth
E. Giacosa
A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
195 pages, X, 195 p.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 2014 |
| ISBN13 | 9781349505265 |
| Editores | Palgrave Macmillan |
| Páginas | 195 |
| Dimensiones | 150 × 220 × 10 mm · 393 g (Peso (estimado)) |
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