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Creating Innovative Products and Services: The FORTH Innovation Method Gijs van Wulfen New edition
Creating Innovative Products and Services: The FORTH Innovation Method
Gijs van Wulfen
Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.
230 pages, includes 30 b&w illustrations & 18 cartoons
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 28 de abril de 2011 |
| ISBN13 | 9781409417545 |
| Editores | Taylor & Francis Ltd |
| Páginas | 292 |
| Dimensiones | 177 × 244 × 24 mm · 688 g |
| Lengua | Inglés |