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Service Leadership: The Quest for Competitive Advantage Svafa Gronfeldt
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Service Leadership: The Quest for Competitive Advantage
Svafa Gronfeldt
Providing a focus on strategy throughout the text, this book introduces and operationalizes the concept of service leadership. This book provides discussions of methods associated with the identification and tracking of customer needs in a strategic and design process context.
336 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de febrero de 2006 |
| ISBN13 | 9781412913744 |
| Editores | SAGE Publications Inc |
| Páginas | 336 |
| Dimensiones | 177 × 254 × 23 mm · 770 g |
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