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A Practical Guide to Ethics in Public Relations Luttrell, Regina (Syracuse University, USA)
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A Practical Guide to Ethics in Public Relations
Luttrell, Regina (Syracuse University, USA)
A Practical Guide to Ethics in Public Relations is brimming with case studies, practitioner advice, practical ethical dilemmas and popular culture references to help students better understand and engage with the inevitable ethical dilemmas that arise in marketing communication.
254 pages, 28 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 9 de febrero de 2018 |
| ISBN13 | 9781442272743 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 254 |
| Dimensiones | 153 × 227 × 16 mm · 408 g |
| Lengua | Inglés |
