Recomienda este artículo a tus amigos:
Advertising and Promotion Chris Hackley 3 Revised edition
¿Tienes un perfil? Iniciar sesión
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
También disponible como:
Advertising and Promotion
Chris Hackley
This textbook introduces the key concepts, methods and issues within advertising and promotion through first-hand examples gathered from leading international advertising agencies and brand campaigns.
360 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 13 de diciembre de 2014 |
| ISBN13 | 9781446280713 |
| Editores | SAGE Publications Ltd |
| Páginas | 360 |
| Dimensiones | 188 × 239 × 23 mm · 793 g |
| Lengua | Inglés |
Mas por Chris Hackley
Mostrar todo
Mere med samme udgiver
![Cover for Yvonne Jewkes · Media and Crime - Key Approaches to Criminology (Paperback Book) [4 Revised edition] (2027)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for Christopher Lamont · Research Methods in International Relations (Paperback Book) [3 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/085/9781036216085.jpg?christopher-lamont-2026-research-methods-in-international-relations-paperback-book&class=scaled&v=1780920390)
![Cover for Clare Inkson · Tourism Management: An Introduction (Paperback Book) [4 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/603/9781036216603.jpg?clare-inkson-2026-tourism-management-an-introduction-paperback-book&class=scaled&v=1780920391)
![Cover for Ranjit Kumar · Research Methodology: A Step-by-Step Guide for Beginners (Paperback Book) [6 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/559/9781036245559.jpg?ranjit-kumar-2026-research-methodology-a-step-by-step-guide-for-beginners-paperback-book&class=scaled&v=1780920239)
![Cover for Helen Kennerley · An Introduction to Cognitive Behaviour Therapy: Skills and Applications (Paperback Book) [4 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/502/9781529682502.jpg?helen-kennerley-2026-an-introduction-to-cognitive-behaviour-therapy-skills-and-applications-paperback-book&class=scaled&v=1780919781)
![Cover for Robert East · Consumer Behaviour: Applications in Marketing (Paperback Book) [5 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/413/9781036206413.jpg?robert-east-2026-consumer-behaviour-applications-in-marketing-paperback-book&class=scaled&v=1780920388)
![Cover for Essential Clinical Skills in Nursing (Paperback Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/963/9781036206963.jpg?2026-essential-clinical-skills-in-nursing-paperback-book&class=scaled&v=1780920398)
![Cover for International Human Resource Management (Paperback Book) [7 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/374/9781036213374.jpg?2026-international-human-resource-management-paperback-book&class=scaled&v=1780920386)
![Cover for David Silverman · Doing Qualitative Research (Paperback Book) [7 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/585/9781036211585.jpg?david-silverman-2026-doing-qualitative-research-paperback-book&class=scaled&v=1780920395)
![Cover for Tracy L. Tuten · Social Media Marketing (Paperback Book) [6 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/285/9781036241285.jpg?tracy-l-tuten-2026-social-media-marketing-paperback-book&class=scaled&v=1780920237)
![Cover for Suzanne Higgs · Biological Psychology (Paperback Book) [4 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/979/9781036216979.jpg?suzanne-higgs-2026-biological-psychology-paperback-book&class=scaled&v=1780920300)
![Cover for Essentials of Nursing Practice (Paperback Book) [4 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/657/9781529685657.jpg?2026-essentials-of-nursing-practice-paperback-book&class=scaled&v=1780923069)
![Cover for Corporate Social Responsibility (Hardcover Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/087/9781526461087.jpg?2026-corporate-social-responsibility-hardcover-book&class=scaled&v=1780922901)
![Cover for Neal Cook · Essentials of Pathophysiology for Nursing Practice (Paperback Book) [3 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/056/9781036209056.jpg?neal-cook-2026-essentials-of-pathophysiology-for-nursing-practice-paperback-book&class=scaled&v=1780920397)
![Cover for Corporate Social Responsibility (Paperback Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/094/9781526461094.jpg?2026-corporate-social-responsibility-paperback-book&class=scaled&v=1780922876)
![Cover for Robert Stinerock · Statistics with R: A Beginner's Guide (Paperback Book) [3 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/128/9781036201128.jpg?robert-stinerock-2026-statistics-with-r-a-beginner-s-guide-paperback-book&class=scaled&v=1780920231)
![Cover for Gillian Rowe · The Handbook for Nursing Associates and Assistant Practitioners (Paperback Book) [4 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/611/9781036219611.jpg?gillian-rowe-2026-the-handbook-for-nursing-associates-and-assistant-practitioners-paperback-book&class=scaled&v=1780920393)
![Cover for Joep P. Cornelissen · Corporate Communication: A Guide to Theory and Practice (Paperback Book) [8 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/538/9781036215538.jpg?joep-p-cornelissen-2026-corporate-communication-a-guide-to-theory-and-practice-paperback-book&class=scaled&v=1780920385)
![Cover for John Egan · Marketing Communications (Paperback Book) [5 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/807/9781036214807.jpg?john-egan-2026-marketing-communications-paperback-book&class=scaled&v=1779105829)
![Cover for John Egan · Marketing Communications (Hardcover Book) [5 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/814/9781036214814.jpg?john-egan-2026-marketing-communications-hardcover-book&class=scaled&v=1779105835)
![Cover for Simone Gressel · Management Decision-Making, Artificial Intelligence and Analytics (Paperback Book) [2 Revised edition] (2026)](https://imusic.b-cdn.net/images/item/original/634/9781036216634.jpg?simone-gressel-2026-management-decision-making-artificial-intelligence-and-analytics-paperback-book&class=scaled&v=1779105836)
Ver todo de Chris Hackley ( Ej. Hardcover Book , Paperback Book y Book )