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Digital Disruption: Unleashing the Next Wave of Innovation James McQuivey
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Digital Disruption: Unleashing the Next Wave of Innovation
James McQuivey
The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to change things, but you didnt realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve. James McQuivey of Forrester Research has been teaching people how to do this for over a decade. Hes gone into the biggest companies, even in traditional industries like insurance and
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| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 26 de febrero de 2013 |
| ISBN13 | 9781477800126 |
| Editores | Amazon Publishing |
| Páginas | 171 |
| Dimensiones | 162 × 233 × 19 mm · 408 g |
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