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Strategic Sport Communication Paul M. Pedersen 2.º edición
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Strategic Sport Communication
Paul M. Pedersen
Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.
black & white illustrations, black & white halftones
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 4 de octubre de 2016 |
| ISBN13 | 9781492525776 |
| Editores | Human Kinetics Publishers |
| Páginas | 424 |
| Dimensiones | 221 × 290 × 27 mm · 1,20 kg |
| Lengua | Inglés |
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