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Social Media Marketing Tracy L. Tuten 4 Revised edition
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Social Media Marketing
Tracy L. Tuten
A fully updated edition of the award winning textbook for social media marketing. With new case studies on a number of brands including TikTok, Puma and Nespresso and an updated companion website, this book is a must for anyone studying social media marketing.
480 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 27 de noviembre de 2020 |
| ISBN13 | 9781529731989 |
| Editores | SAGE Publications Ltd |
| Páginas | 488 |
| Dimensiones | 243 × 191 × 23 mm · 950 g |
| Lengua | Inglés |
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