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Museums and Millennials: Engaging the Coveted Patron Generation - American Association for State and Local History Jaclyn Spainhour
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Museums and Millennials: Engaging the Coveted Patron Generation - American Association for State and Local History
Jaclyn Spainhour
Museums and Millennials offers a new and innovative approach to attracting and retaining the interest of millennial patrons through an easy-to-implement and practical checklist. Check your museum’s “A.U.R.A.” (Affordability, Uniqueness, Relevance, and Accessibility) to ensure you are creating new programs and campaigns geared towards getting them.
138 pages, 3 Tables, unspecified; 4 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de septiembre de 2019 |
| ISBN13 | 9781538118580 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 138 |
| Dimensiones | 229 × 153 × 6 mm · 218 g |
| Lengua | Inglés |
