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Judo Strategy: Turning Your Competitors Strength to Your Advantage David B. Yoffie
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Judo Strategy: Turning Your Competitors Strength to Your Advantage
David B. Yoffie
Introduces an approach to competition that shows companies how to win against imposing odds. This book demonstrates how managers can translate the core principles of judo - a martial art that prizes skill not size - into a winning business strategy. It presents a form of "sumo strategy" - for companies facing judo attacks.
272 pages, notes, index
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1 de septiembre de 2001 |
| ISBN13 | 9781578512539 |
| Editores | Harvard Business Review Press |
| Páginas | 256 |
| Dimensiones | 242 × 164 × 26 mm · 563 g |
| Lengua | Inglés |
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