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Internet Auctions - Foundations and Trends (R) in Marketing Ernan Haruvy
Internet Auctions - Foundations and Trends (R) in Marketing
Ernan Haruvy
Provides an introduction to the basic settings, concepts and processes that are the building blocks of auction research. The book then focuses on the transition from pre-internet auction research to more recent topics. Special attention is given to research opportunities as well as to experimental methods.
88 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 20 de marzo de 2010 |
| ISBN13 | 9781601983329 |
| Editores | now publishers Inc |
| Páginas | 88 |
| Dimensiones | 233 × 156 × 5 mm · 136 g |
| Lengua | Inglés |