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Only The Brands Will Survive Edward Earle
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Only The Brands Will Survive
Edward Earle
At the core of this book is Edward's message of the critical nature of a Credible Brand and his process for establishing the second level of business, called "Credibility." Also the Cycle of Communication and the 4-B's. Be There, Be There More, Be Better, and finally, Be A Brand. The serious difference between Edward's version of a Brand and the rest of the industry. Edward doesn't just write a book about why the brands will be the only things that survive, he is living proof of his concepts in everything he does.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 8 de enero de 2020 |
| ISBN13 | 9781657758322 |
| Páginas | 276 |
| Dimensiones | 152 × 229 × 15 mm · 371 g |
| Lengua | Inglés |
