Johnny Ch Lok

Economists Measure Sale Successful Factor Johnny Ch Lok

Getting close minimally requires physical and social proximity to the daily rounds of people's lives and activities, the field researcher must be able to take up positions in the midst of the key sites and scenes of other's lives in order observe and understand whom. In learning about others through active participation in their lives and activities. Finally, close continuing participation in the lives of others encourages appreciation of social life as ongoing processes. Through participation the field researcher sees how people do uncertainty and confusion, how meaning is through talk and collective action, how understandings change over time. Consumer behavior refers to the behavior that consumers display in searching for purchasing, using, evaluating and disposing of products and services that who expect will satisfy their needs and it's behaviors that are directly involved in the action of obtaining, consuming and spending products/services, including the decision processes that precede and follow these actions. The knowledge of consumer behavior helps the marketer to understand how consumer think, feel and select from alternative like products, brands and the like and how the consumers' buying behaviors are influenced by their environment, the reference groups, family and salespersons. Most of the factors are uncontrollable and beyond the controls of marketers, but who have to be considered when trying to understand the complex behavior of the consumers. Consumers buying cycle processes involved when individuals or groups select, purchase, use or dispose of products or services or ideas or experiences to satisfy needs and desires. In the marketing context, the term consumer refers not only to the act of purchase itself, but also to patterns of aggregate buying which include pre-purchase and post purchase activities. Pre-purchase activity might consist of the growing awareness of a need or wants and a search for and evaluate of information about the products and brands that might satisfy it.