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Follow The Story Ted Dougherty
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Follow The Story
Ted Dougherty
An attraction is most effective when it follows a path, when it takes guests on a journey. The story determines an attraction's physical layout, character development, and technical design. It also points the way for clever marketing, merchandising, and branding. This book gives you the tools to develop a story and to use that story as a blueprint for your attraction's development.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de julio de 2019 |
| ISBN13 | 9781733273305 |
| Editores | Philip Hernandez |
| Páginas | 62 |
| Dimensiones | 127 × 203 × 4 mm · 77 g |
| Lengua | Inglés |
