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Brand Experiences: Building Connections in a Digitally Cluttered World Steve Randazzo
Brand Experiences: Building Connections in a Digitally Cluttered World
Steve Randazzo
Attention spans are shrinking and now, more than ever, brands need to create meaningful consumer connections to ensure success...but how? Award-winning marketer Steve Randazzo shares how he's used experiential marketing to help companies like Disney, Pepsi, and Anheuser-Bush build brand loyalty while dramatically reducing annual marketing spend.
162 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 14 de mayo de 2019 |
| ISBN13 | 9781733874502 |
| Editores | Paiphen Publishing |
| Páginas | 168 |
| Dimensiones | 240 × 161 × 22 mm · 403 g |
| Lengua | Inglés |