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Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History Jan-Benedict Steenkamp
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Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History
Jan-Benedict Steenkamp
What can today's corporate leaders learn from decisions of leaders who changed the course of world history? Jan Benedict Steenkamp, Knox Massey Distinguished Professor of Marketing, and one of the world's leading thinkers on global strategy and branding, is passionate about history, and his book offers important answers to that question.
200 pages, None
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de septiembre de 2020 |
| ISBN13 | 9781734324822 |
| Editores | Greenleaf Book Group LLC |
| Páginas | 200 |
| Dimensiones | 236 × 164 × 36 mm · 680 g |
