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Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2022 edition
Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
For the 50th Anniversary of the Academy of Marketing Science, the 2021 AMS Annual Conference and Marketing World Congress celebrates the history of marketing while also exploring its future.
598 pages, 12 Illustrations, color; 12 Illustrations, black and white; XLIX, 598 p. 24 illus., 12 il
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de junio de 2022 |
| ISBN13 | 9783030953454 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 598 |
| Dimensiones | 150 × 220 × 20 mm · 1,08 kg |
| Lengua | Alemán |
| Editor | Allen, Juliann |
| Editor | Jochims, Bruna |
| Editor | Wu, Shuang |