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The Authenticity Formula: A Practical Guide for Building Meaningful Brands Across Cultures Amer Bitar
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The Authenticity Formula: A Practical Guide for Building Meaningful Brands Across Cultures
Amer Bitar
The Authenticity Formula draws on insights from over 60 interviews with experienced practitioners and leaders working across branding, licensing, design, entrepreneurship, and cultural leadership.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Pendiente de lanzamiento | 6 de agosto de 2026 |
| ISBN13 | 9783032230300 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 257 |
| Dimensiones | 150 × 220 × 20 mm · 547 g (Peso (estimado)) |
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