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Marketing Management Control: Marketing Metrics, Marketing Analytics and Controlling Instruments to Ensure Effectiveness & Efficiency in Marketing Management - Business Guides on the Go Sven Reinecke Second Edition 2026 edition
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Marketing Management Control: Marketing Metrics, Marketing Analytics and Controlling Instruments to Ensure Effectiveness & Efficiency in Marketing Management - Business Guides on the Go
Sven Reinecke
For many companies, marketing is an area with high levels of investment, which is why the question of measurability is highly relevant.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Pendiente de lanzamiento | 12 de noviembre de 2026 |
| ISBN13 | 9783032313317 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 154 |
| Dimensiones | 150 × 220 × 10 mm · 312 g (Peso (estimado)) |
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