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Der Beitrag Des Involvementkonstrukts Zur Erklaerung Des Konsumentenverhaltens Beim Kauf Von Rindfleisch: Schlußfolgerungen Aus Einer Theoretischen Und Empirischen Analyse Des Konsumentenverhaltens Fuer Die Kommunikationspolitik Von Rindfleischanbietern - Ferdinand Schulz
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Der Beitrag Des Involvementkonstrukts Zur Erklaerung Des Konsumentenverhaltens Beim Kauf Von Rindfleisch: Schlußfolgerungen Aus Einer Theoretischen Und Empirischen Analyse Des Konsumentenverhaltens Fuer Die Kommunikationspolitik Von Rindfleischanbietern -
Ferdinand Schulz
279 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1 de mayo de 1997 |
| ISBN13 | 9783631316337 |
| Editores | Peter Lang AG |
| Páginas | 279 |
| Dimensiones | 150 × 220 × 10 mm · 618 g (Peso (estimado)) |
| Lengua | Alemán |
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