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Internal City Branding: Ein empirisch validiertes Modell zur internen, identitatsbasierten Markenfuhrung von Stadten - Innovatives Markenmanagement Ayla Roßler 1. Aufl. 2019 edition
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Internal City Branding: Ein empirisch validiertes Modell zur internen, identitatsbasierten Markenfuhrung von Stadten - Innovatives Markenmanagement
Ayla Roßler
338 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 7 de enero de 2019 |
| ISBN13 | 9783658245870 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 314 |
| Dimensiones | 148 × 210 × 18 mm · 403 g |
| Lengua | Alemán |
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