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Die Wirkung von Beziehungen im Influencer Branding: Eine Experimentelle Analyse des Brand-Fits und des Influencer-Attachments - Innovatives Markenmanagement
Andre Jann Lienemann
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de septiembre de 2021 |
| ISBN13 | 9783658354664 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 212 |
| Dimensiones | 148 × 209 × 16 mm · 312 g |
| Lengua | Alemán |
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