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Acceptance and Resistance of Innovative Technologies: Investigating the Acceptance and Resistance of Innovative Technologies with a Focus on Ethics and Sustainability - Handel und Internationales Marketing Retailing and International Marketing Jan-Lukas Selter
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Acceptance and Resistance of Innovative Technologies: Investigating the Acceptance and Resistance of Innovative Technologies with a Focus on Ethics and Sustainability - Handel und Internationales Marketing Retailing and International Marketing
Jan-Lukas Selter
Both determinants of acceptance and resistance of technology are considered by referring to the Unified Theory of Acceptance and Use of Technology and the Innovation Resistance Theory.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 12 de junio de 2025 |
| ISBN13 | 9783658485931 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 236 |
| Dimensiones | 148 × 208 × 17 mm · 332 g |
| Lengua | Alemán |
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