Reda A. H. Mahmoud

The Effects of English on Arabic Broadcasts: a Study in Comparative Pragmatics Reda A. H. Mahmoud

The Effects of English on Arabic Broadcasts: A Study in Comparative Pragmatics describes the linguistic and cultural impact of English on Arabic. The impact of English on Arabic broadcasts has led to controversial reactions among Arabs, to comply with the cultural concepts and beliefs, to counteract heterodox beliefs and foreign concepts, or to interact with them. These three reactions to the torrential influences of English culture correspond to novel linguistic effects on Arabic particularly in the uses of speech acts, deictics and prosodic features. The book comprises five chapters; in the first two theoretical chapters the author introduces his own views of the User?s Dynamic Knowledge of Context (UDKC), an original theoretical approach to context to suit the comparative analyses of speech acts, deictic and prosodic features in the following three analytic chapters.