Service Quality in the Mauritian Banking Sector: an Analysis of Service Quality and Customer Satisfaction in the Mauritian Banking Sector by Using the Servqual Model - Hemankumarsingh Ramburuth - Libros - LAP LAMBERT Academic Publishing - 9783659232756 - 2 de septiembre de 2012
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Service Quality in the Mauritian Banking Sector: an Analysis of Service Quality and Customer Satisfaction in the Mauritian Banking Sector by Using the Servqual Model


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With growing competition in the banking sector, banks are focusing their efforts on providing better quality products and higher service quality to make customers satisfied and to have a competitive edge over their rivals. In that respect, the main aim of this project was to assess the service quality of the products and services offered by the banks and customer satisfaction in the Mauritian Banking Sector. The SERVQUAL Model was used to carry out the analysis.

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 2 de septiembre de 2012
ISBN13 9783659232756
Editores LAP LAMBERT Academic Publishing
Páginas 88
Dimensiones 150 × 5 × 226 mm   ·   140 g
Lengua Inglés