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The Effect of TV Advertisement on Consumers Brand Switching Behavior: Study the Factors Effecting Consumers Brand Switching Behavior Areesha Sultana
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The Effect of TV Advertisement on Consumers Brand Switching Behavior: Study the Factors Effecting Consumers Brand Switching Behavior
Areesha Sultana
The study attempts to diagnose the factors and there impacts on brand switching behavior and suggest ways and means to develop the industry through effective advertisement. We have tried our level best to fulfill the following requirements of our topic, to: ___ Realize the public image of brands ___Discover significant features of advertisement which are admired by consumers against the services provided by competitors.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de noviembre de 2012 |
| ISBN13 | 9783659294709 |
| Editores | LAP LAMBERT Academic Publishing |
| Páginas | 68 |
| Dimensiones | 150 × 4 × 226 mm · 119 g |
| Lengua | Alemán |
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