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The Proficient Role of Positioning for a Successful Change: a Product's Positioning in a Market As an Energy Drink, a Pakistani Graduate Perspective Hassan Sial
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The Proficient Role of Positioning for a Successful Change: a Product's Positioning in a Market As an Energy Drink, a Pakistani Graduate Perspective
Hassan Sial
Every company has stumbled upon failure in its product launching. In this book the author describes how a company failed in its launch of a new product's marketing and advertising, and how it regained success of the same product by using the marketing technique of "Positioning", for turning a big failure into the most selling product in the market. This was a revolutionary technique used very recently with success, which proves the techniques worth in the new global market.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 25 de julio de 2013 |
| ISBN13 | 9783659430640 |
| Editores | LAP LAMBERT Academic Publishing |
| Páginas | 64 |
| Dimensiones | 150 × 4 × 225 mm · 113 g |
| Lengua | Alemán |