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Customer Relationship Management: Concept, Strategy, and Tools - Springer Texts in Business and Economics V. Kumar Third Edition 2018 edition
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Customer Relationship Management: Concept, Strategy, and Tools - Springer Texts in Business and Economics
V. Kumar
This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.
411 pages, 115 Illustrations, color; XXV, 411 p. 115 illus. in color.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 4 de mayo de 2018 |
| ISBN13 | 9783662553800 |
| Editores | Springer-Verlag Berlin and Heidelberg Gm |
| Páginas | 411 |
| Dimensiones | 182 × 261 × 23 mm · 1,19 kg |
| Lengua | Inglés |
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