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Ganzheitliche Markenfuhrung Von Messegesellschaften: Eine Stakeholderbezogene Markenidentitatsbetrachtung Unter Besonderer Berucksichtigung Von Markenportfolios - Innovatives Markenmanagement Kathrin Jung 2010 edition
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Ganzheitliche Markenfuhrung Von Messegesellschaften: Eine Stakeholderbezogene Markenidentitatsbetrachtung Unter Besonderer Berucksichtigung Von Markenportfolios - Innovatives Markenmanagement
Kathrin Jung
348 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de septiembre de 2010 |
| ISBN13 | 9783834921604 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 348 |
| Dimensiones | 148 × 210 × 20 mm · 444 g |
| Lengua | Alemán |
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