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Anzeigenmarketing Im Verlag: Eine Empirische Analyse Der Marketingressourcen Und Marketingkompetenzen Im Anzeigenmarketing Von Zeitschriftenverlagen Richard Pelz 2008 edition
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Anzeigenmarketing Im Verlag: Eine Empirische Analyse Der Marketingressourcen Und Marketingkompetenzen Im Anzeigenmarketing Von Zeitschriftenverlagen
Richard Pelz
309 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de febrero de 2008 |
| ISBN13 | 9783835009721 |
| Editores | Gabler Verlag |
| Páginas | 309 |
| Dimensiones | 148 × 210 × 19 mm · 439 g |
| Lengua | Alemán |
| Colaborador | Bernd W. Wirtz |
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