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Digital Asset Management in Marketing: Digitalization of Invoice Sandhya Suresh
Digital Asset Management in Marketing: Digitalization of Invoice
Sandhya Suresh
Digital Asset Management is a relatively new concept which revolutionized the corporate sector in managing documents, files, images, audios and videos as a decision support system interacting with in-house and outside people as well as acquiring inputs to equip with swiftly changing business environments in a techno-savvy society. The idea is integrating with similar systems like Enterprise Content Management, Web Content Management, Media Asset Management etc. which may eventually merge with Enterprise Resource Planning. Digital Asset Management is normally initiated with some functions of certain departments and coexists with traditional systems of records and document management. Invoice being a digital asset for marketing is programmed and software used for the same is presented here with screen shots.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 17 de abril de 2012 |
| ISBN13 | 9783846525456 |
| Editores | LAP LAMBERT Academic Publishing |
| Páginas | 76 |
| Dimensiones | 150 × 5 × 226 mm · 122 g |
| Lengua | Inglés |