Smes Operation Strategies Towards Global Competitiveness: Malaysian Smes Perspectives - Arash Najmaei - Libros - LAP LAMBERT Academic Publishing - 9783847330912 - 16 de enero de 2012
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Smes Operation Strategies Towards Global Competitiveness: Malaysian Smes Perspectives


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SMEs play a crucial role in economic prosperity and industrial development of any country. However, this kind of enterprises has limited resources as well as operational capabilities therefore, SMEs face a great number of challenges and threats from other organizational domestically as well as internationally. In this sense understanding of operational strategies for the perspective of SMEs executives make a real sense because this investigation shows how different operational strategies are formulated and executed and enable other researchers and also practitioners to comprehend this filed more effectively.

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 16 de enero de 2012
ISBN13 9783847330912
Editores LAP LAMBERT Academic Publishing
Páginas 140
Dimensiones 150 × 8 × 226 mm   ·   227 g
Lengua Alemán