Ric Richardson

The Innovation Pipeline Ric Richardson

Should I do a prototype of my invention? Should I patent it? How do I validate it? Where do I start? Who do I involve in the project to make sure it's successful? How do I raise funds? How do I justify all this? In The Innovation Pipeline serial inventor Ric Richardson reveals a systematic way of approaching the challenges and mysteries of nurturing innovation and invention.

Drawing on decades of refining his own process of innovation and closely watching other technologies and innovations succeed and fail, Richardson shows how to maximise your potential for success and minimise the work and cost involved in achieving that success.

Using 9 essential steps, Richardson methodically helps you develop your idea using a process that ensures that you do not make any of the cardinal mistakes that often prematurely kill a great idea. If there are good reasons to abandon your project then these steps also help ensure you spend as little money and effort testing it out before making that decision.
Over the past decade, Richardson has been applying the described principles and techniques to his own myriad projects and has now crystallised those learnings into this book to help all of us unlock our potential to create and nurture the crazy ideas that change the world.