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Social Media Marketing: Theories and Applications Stephan Dahl 2 Revised edition
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Social Media Marketing: Theories and Applications
Stephan Dahl
The Second Edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing whilst taking a thorough refreshment of the cases, examples and the literature.
296 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de mayo de 2018 |
| ISBN13 | 9781473982345 |
| Editores | SAGE Publications Ltd |
| Páginas | 296 |
| Dimensiones | 187 × 233 × 16 mm · 589 g |
| Lengua | Inglés |
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