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The Management Game of Communication - Advances in Public Relations and Communication Management Peggy Simcic Br Nn
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The Management Game of Communication - Advances in Public Relations and Communication Management
Peggy Simcic Br Nn
The book provides insight into the expanding field of corporate communication by exploring the benefits of research and education which merge insights from the disciplines of business and communication. The book provides a uniquely European view and stimulates discussions in a continuing area of interest among academics and practitioners alike.
320 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 5 de septiembre de 2016 |
| ISBN13 | 9781786357168 |
| Editores | Emerald Publishing Limited |
| Páginas | 320 |
| Dimensiones | 239 × 168 × 23 mm · 616 g |
| Lengua | Inglés |
| Editor | Brønn, Peggy Simcic (BI Norwegian Business School, Norway) |
| Editor | Romenti, Stefania (IULM University, Italy) |
| Editor | Zerfass, Ansgar (University of Leipzig, Germany) |
