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Marketing Brands in Africa: Perspectives on the Evolution of Branding in an Emerging Market - Palgrave Studies of Marketing in Emerging Economies 2021 edition
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Marketing Brands in Africa: Perspectives on the Evolution of Branding in an Emerging Market - Palgrave Studies of Marketing in Emerging Economies
272 pages, 5 Illustrations, color; 1 Illustrations, black and white; XV, 272 p. 6 illus., 5 illus. i
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 13 de septiembre de 2022 |
| ISBN13 | 9783030772062 |
| Editores | Springer Nature Switzerland AG |
| Páginas | 272 |
| Dimensiones | 150 × 220 × 10 mm · 379 g |
| Lengua | Alemán |
| Editor | Appau, Samuelson |
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