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Multi-Channel-Marketing: Grundlagen – Instrumente – Prozesse Bernd W. Wirtz 3., überarbeitete und erweiterte Auflage 2022 edition
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Multi-Channel-Marketing: Grundlagen – Instrumente – Prozesse
Bernd W. Wirtz
540 pages, 164 Illustrations, black and white; XV, 540 S. 164 Abb.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de julio de 2022 |
| ISBN13 | 9783658033446 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 544 |
| Dimensiones | 240 × 168 × 35 mm · 954 g |
| Lengua | Alemán |
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